Executive Summary: The National Preventative Health Taskforce’s Discussion Paper: a) downplays the positive role individual choices can play in the health sphere, b) pays little attention to the rights of individuals to consume legal products of their choosing, and for commercial vendors to provide consumers with those legal products, c) fails to interrogate the extent to which the management of individual risk should be appropriated by the state, d) neglects to properly assess the evidence base of its policy prescriptions, and e) presents policies that fail to live up to the framework of evidence-based public policy.